Mitch T Aug 18, 2019 in Business The Deep End 2.0 THESE EVENTS TOOK PLACE ON THE 19TH OF MARCH…BETWEEN 5:14PM AND 5:24PM “SIT DOWN!” “In the next 10 minutes i need five different ideas for what you want to name your company” - my mentor, business coach and now great friend directed me , as he sat at the other end of his office, organising the week to come. I had worked hard, dreamed and visualised for the last two years about the day i would get to open the doors to my own company…so of course the one thing i didn’t want to fuck up in my own eyes, was the name and the identity of what i basically viewed to be my “child” that was about to be born. I feel like about 1.27 seconds went by when my mentor razzed me once...